The four-van outfit down the road is not better at the work.

They are better at being found. Closing that gap used to cost a salary, which is why most good tradespeople never closed it. That is the whole reason this exists.

What we believe

Three things we believe.

You should never have to learn software.

You did not get into this trade to administer a dashboard. You text Vita the way you text anyone who works for you, and it goes and does the thing. There is no login, no brief, no onboarding call. If it needed you to be good at software, we built it wrong.

The small shop should get the machine the franchise has.

The four-van outfit down the road with a marketing department is not better at the work than you. They are better at being found. That gap used to cost a salary to close, and now it does not — which is the only reason this can be $69 instead of $4,000.

We only win if you would tell a friend.

No contract. No setup fee. No cancellation call. Cancel with one text, keep the website, and take your customer list with you — we will never make that hard. In a trade where everyone knows everyone, one story about a company that held someone's list hostage travels further than any advert we could buy.

Who this is for

  • You do the work yourself, or you have a handful of people who do
  • Your customers find you by searching, asking, or word of mouth
  • You have no website, an old one, or one you cannot edit
  • You would hire someone to fix this if you could justify it

Who it is not for

  • You already have a marketing person and they are good
  • You want to approve every word before it goes anywhere — Vita asks before anything public, but it writes first
  • You are booked solid and turning work away
  • You want a tool to drive rather than someone to hand it to

We would rather you read that list and leave than sign up and cancel. At $69 with no contract, the wrong fit costs us more than it ever pays.

Try it

See what the machine says about you.

Ten seconds, no card, no call. If it already names you, you will know this is not for you — and that is a fine outcome.